Guides

What merchants should know about Shopify.

No agency jargon. Experience from 300+ stores.

MigrationTwo systems at checkout: why we merged them into one 2 min → Aus der WerkstattA half-finished store isn't automatically cheaper than a rebuild 3 min → Aus der WerkstattWhy a data migration isn't priced by product count 2 min → Aus der WerkstattWhy we only price a repair after the audit 2 min → Aus der WerkstattLogin code not arriving: why DMARC doesn’t solve every problem 3 min → Aus der WerkstattWhy custom code doesn’t carry over automatically in a theme update 2 min → MigrationAfter the migration, the SEO report looks worse. Did the migration fail? 2 min → Aus der WerkstattHiding isn’t deleting: how a form disappeared 2 min → Aus der Werkstatt“Every month” isn’t a subscription strategy 3 min → Aus der WerkstattAbandoned cart isn’t abandoned checkout: why we build two flows 2 min → B2B66 unmatched items: why it’s no reason to panic during a fulfillment sync 3 min → B2BTracking numbers via CSV: why the simple solution is sometimes the better one 2 min → Aus der WerkstattOne template instead of ever more conditions in code 2 min → B2BShopify calculates correctly, but the ERP still books the discount wrong 2 min → B2BWhy Shopify reduced the wholesale price twice 3 min → Fünf für mehr Umsatz5 things that slow down your Shopify store 3 min → Fünf für mehr Umsatz5 ways to turn first-time buyers into regulars 2 min → Fünf für mehr Umsatz5 rules for reviews that sell 2 min → Fünf für mehr Umsatz5 things that make a product page sell 2 min → Fünf für mehr Umsatz5 ways to increase average order value 2 min → Fünf für mehr Umsatz5 ways to win back cart abandoners 2 min → Fünf für mehr Umsatz5 conversion killers almost every Shopify store has 3 min → Fünf für mehr Umsatz5 apps that bring your Shopify store more revenue 3 min → Fünf für mehr Umsatz5 email flows every Shopify store needs 3 min → Store bauenTheme or custom: when your own sections pay off 3 min → Store bauenHow a Shopify project works: from idea to launch 3 min → Store bauenShopify relaunch: when a new store pays off 3 min → Umsatz & CROMore revenue from your Shopify store: ten levers that actually work 4 min → KostenApp diet: why fewer apps often mean more revenue 3 min → KostenFixed price or hourly rate: how Shopify projects are billed 4 min →

Rather talk than read?

20 minutes, honest and no strings attached. Afterwards you know what your store needs.